Mo[n]de is an app for people interested in experimenting with fashion and living sustainably. It encourages users to build outfits with clothes they already own and provides easy mending tutorials.
When designing the logo, I wanted it to easily be read as a combination of sustainability and fashion. The color palette is inspired by natural tones, consisting solely of greens and dark brown. The typography is meant to bring a sleek yet casual feel to the identity that appeals to its audience of young adults.
